Relationship between gastro tourism and consumer behavior in food

Main Article Content

Veronika Svetlikova
Janka Beresecká

Abstract

Modern tourism is a discipline that has only recently begun to attract the interest of professionals from several disciplines. Those who set the course for the development of tourism must cope with changes in technology, climatic conditions, an increasing aging, more sophisticated population, more frequent use of health care products and services. Gastronomy has been recognized as an integral part of the tourism product and as a means of differentiating destinations. It plays a key role in building the unique character, identity and authenticity of the destination. The aim of the paper is to analyze, compare and predict consumer demand of statistically monitored categories of meat, its frequency of consumption, to determine the dependence of meat consumption on life expectancy and to outline the possible consequences of this consumer demand on selected demographic indicators. The object of the research are the countries of Slovak and Bangladesh. Secondary sources and primary data obtained from 1300 respondents were used. The sources were processed by several statistical-mathematical methods, namely we used the method of regression and correlation analysis, the method of time series analysis. The results suggest that there is a correlation between life expectancy and consumption of individual meats, which can significantly influence the development of tourism through gastronomic trends.

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How to Cite
Svetlikova, V. ., & Beresecká, J. (2020). Relationship between gastro tourism and consumer behavior in food . International Journal for Innovation Education and Research, 8(5), 222-237. https://doi.org/10.31686/ijier.vol8.iss5.2337
Section
Articles
Author Biography

Veronika Svetlikova, Slovak University of Agriculture in Nitra, Slovakia

Department of Regional and Rural Development

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