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Companies are looking for new ways to carry out their processes automatically and accurately. Thus, the machines that are part of the process need to be stopped, called setup, so that they are prepared to continue producing other products on the production line. This work was developed with the main objective of showing the effect of reducing the setup time in a television factory, and as specific objectives to present the concept of Fast Tool Change; present the negative effects of a production that has a lengthy setup; punctuate the benefits of reducing setup time in a factory. The methodology used is focused on exploratory research where it was necessary to visit the production line of a 32 ", 42", 50 "and 55" Smart TV board manufacturing company, in order to apply the data collection instruments. To verify the failures resulting from the shutdowns and the problems that are related to the production setup time, quality tools such as Ishikawa Diagram, 5W2H and before and after study flowchart were used. As expected results, the company was able to reduce machine preparation delays, batch delays became minimal.
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